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Insights, trends and real-world learnings: the latest on influencer marketing, social media and PR from our agency.

Matr·IA·chka — Control what AI says about your brand.

PR for your brand's visibility in AI

PR and Influence: Why Bringing Both Together Changes Everything

For a long time, public relations and influencer marketing operated in silos. In 2026, this separation no longer makes sense.

Beauty Influencer Marketing Agency: Our Expertise

More than a decade of beauty and cosmetics expertise for leading brands. Our reading of the market, our method and four cases that embody it.

Food Influence: The Codes That Work in 2026

A food brand lives better inside a recipe than inside a TV spot. That is exactly what a food influencer marketing agency delivers.

How to Choose an Influence Agency in Paris: the Complete Guide

Method, criteria and pitfalls to avoid before signing

2026 Influence Law: What's Changing for Brands and Agencies

Legal framework, new requirements, and best practices for fully compliant campaigns

How Much Does an Influencer Marketing Campaign Cost in 2026? Real Rates and Budgets

Clear benchmarks to understand, plan, and optimize your influencer marketing budgets in 2026.

Influencer Marketing Trends in 2026: A Field Perspective from a Paris Agency

What are the real influencer marketing trends in 2026? Clipping, UGC, TikTok Shop, AI, B2B influence: a field perspective from Paris-based agency Matriochka Influences.