Influence for Business,

Influence for Business

Support the transformation of corporate structures to make Influence a strategic lever in business.

A specific support for organizations or business units in structuring teams, processes, and suitable tools to accompany the (rapid) transformation of the activity, placing the strategic field of Influence at its core. This support is structured into three phases:

Organizational audit

Assessment of the skills and resources of the influencer marketing teams.
Mapping of processes and performance measurement

Influence activities audit

Competitive analysis: budget, strategy, and tactics.
Review of the organization's influence activities.

Transformation roadmap

Identification of key issues and gap analysis.
Creation of a strategic plan.
Implementation of monitoring and evaluation processes.

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